Mobilozophy Mobile Marketing Blog

How Much Impact Will Location Based Marketing Have on Holiday Shopping?

October 17, 2015 by Lynn Bates

shopping-mall-522619_640.jpgWith the enormous prevalence of mobile devices, retailers and businesses have anxiously awaited a solution that provides real-time, targeted messages to consumers. Behold, location-based marketing was born. This beacon enabled technology has great benefits for both the consumer and the business. For consumers, it's a convenient method of receiving special offers or alerts from their favorite retailers. 

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Topics: Proximity Marketing, Retail

How Retailers Are Benefiting from Location Based Marketing

August 01, 2015 by Lynn Bates

Location data is everywhere. It's embedded in our smartphones, the GPS-enabled apps we use, the photos we share, and the online transactions we make. And, today, consumers are more willing than ever to share their location data with brands in exchange for more personalized content.

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Topics: Proximity Marketing, Retail

Smartphone Coupons Boost Mobile Ecommerce & In-Store Visits

February 26, 2015 by Ryne Andal

Smartphone Coupons Boost Mobile Ecommerce & In-Store Visits| JoopRijk.com

September 30th, 2013 by Lynn
See on Scoop.itMobile Marketing News

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Topics: Retail, Mobile Website

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