Mobilozophy Mobile Marketing Blog

How Auto Manufacturers Like Ford are Using Mobile Marketing

Over the past few years, the automobile industry has really discovered the power of mobile marketing. It's not uncommon to see companies such as Ford using everything ...
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6 Must-have Location-Based Features for Retail Apps

As a savvy retail business owner, you are already aware that your company needs to offer consumers online access to your store. If consumers can’t find the information ...
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What is Geofencing and How it Works

Geofences are the counterparts to beacons. While beacons are used for more specific proximity, such as letting you know when someone is close to a specific object, a ...
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Mobile App Marketing Strategies for Hotels

When it comes to hotel marketing, mobile has become more important than ever before. The global hotel industry revenue is predicted to reach $550 billion US dollars in ...
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The Difference Between Native, Web, and Hybrid Apps

Those developing mobile apps must choose between native, web, and hybrid apps. Each has unique benefits and drawbacks. However, understanding the nature of your options ...
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Packaged Vs Custom Mobile Apps, Which is the Right Option?

Deciding between packaged applications and custom applications is never easy. Each option has its share of advantages and disadvantages, and the decision rests largely ...
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Don’t Silo Your Marketing – Synergize Your Marketing Channels

It's common for businesses to make mistakes in their effort to grow. It's normally a good idea for businesses to specialize in a single area, because when a company ...
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Questions to Ask Before Hiring a Mobile App Developer

Developing mobile apps is one of the most exciting and lucrative ventures. Because nearly everyone has a smart phone, that makes the pool of potential customers for a ...
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How Much Does a Custom Mobile App Cost?

When it comes to the question of how much the average mobile app costs to develop, the truth is that answers can vary wildly. This is because there are as many kinds of ...
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