Mobilozophy Mobile Marketing Blog

Here's How to Revolutionize the Traditional Loyalty Program

Want to stay ahead of your competitors and continuously build customer loyalty? Well, then you need to offer something of value — something in which consumers don't get ...
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How to Keep Loyalty Members Engaged

Today, over 90% of companies have some sort of loyalty program — and rightfully so. Research shows that consumers who are loyal to a brand will refer that brand to ...
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Mobile Engagement Channels You Need to Consider

  • Lynn Bates
  • 02.03.2021
  • SMS
Since the dawn of the smartphone, it's been possible to do just about anything — shop, take photos, share ideas on social media, manage work, and so much more. Today, ...
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COVID Reinvents the Popularity of QR Codes

First developed in 1994, QR codes are nothing new. However, they certainly made their mark in 2020. It wasn't until the recent pandemic that the world saw a QR code ...
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Why You Should Consider Adding A2P Messaging to Your Marketing ...

Nearly three decades ago, the first short message service (SMS) was sent in the UK. That moment forever changed personal communication, and eventually, A2P messaging was ...
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Ways to Meet Consumers' Expectations for Contactless Experiences

COVID created an unexpected tipping point, accelerating digital technology, especially in regard to contactless payment options. In that sense, businesses across the ...
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When Consumers Trust You with Location Data

 Consumers are under no obligation to share their data with you. When they do so, it's a matter of trust. You are ethically and legally obligated to ensure that trust is ...
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New Consumer Privacy Laws You Should Know

  Hacks of company databases are on the rise. Users are slowly becoming aware of the amount of control companies have over their online data. Driven by these changes, ...
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Going Paperless? The Benefits --and the Drawbacks

  Many businesses have considered getting rid of paper receipts... and many governments are encouraging other businesses to take the plunge. But what are the ...
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3 Ways to Redeem Mobile Coupons: QR Codes, Stamp or POS Integration

If you want to increase customer engagement, then mobile coupons are the way to go. Research shows that mobile coupons can enhance awareness of products and lead to ...
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