Mobilozophy Mobile Marketing Blog

Ways to Meet Consumers' Expectations for Contactless Experiences

COVID created an unexpected tipping point, accelerating digital technology, especially in regard to contactless payment options. In that sense, businesses across the ...
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Going Paperless? The Benefits --and the Drawbacks

Many businesses have considered getting rid of paper receipts... and many governments are encouraging other businesses to take the plunge. But what are the consequences ...
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3 Ways to Redeem Mobile Coupons: QR Codes, Stamp or POS Integration

If you want to increase customer engagement, then mobile coupons are the way to go. Research shows that mobile coupons can enhance awareness of products and lead to ...
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QR Codes: Perfect for Mobile Coupon Redemption

  QR codes are no gimmick. Ever since Apple integrated QR code scanning functionality into the iPhone's camera software, they've been back in force. You're probably most ...
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Using Mobile Coupons with Your Small Business

Every marketer knows the power of coupons. Coupon programs make going to businesses far more attractive for customers, and even having a coupon puts a business on a ...
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8 Reasons to Add Mobile to Your Marketing Strategy

I explain to all my clients that if they don't have a mobile marketing strategy, it's long past time to create one. They're missing out on a huge avenue for promotion.
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5 Best Practices for Mobile Coupon Marketing

As the number of mobile users continues to grow exponentially, mobile marketing is now an essential component of any integrated marketing plan. In fact, mobile commerce ...
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5 Strategies to Increase Mobile Coupon Redemption

Coupons are a great way to engage your customers and keep them up to date on your latest products or promotions.  Unlike traditional paper coupons, mobile coupons can ...
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Getting Started With Mobile Coupons

The world of mobile marketing is growing, and more retailers than ever are taking advantage of this technology to satisfy their convenience-seeking customers. The great ...
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6 Reasons to Use Mobile Coupon Marketing to Grow Your Business

Coupon campaigns have been used by brands since 1887, with the launch of the first ever paper coupon by Coca Cola! While today’s consumers still enjoy a great bargain, ...
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