Mobilozophy Mobile Marketing Blog

Mobile Engagement Channels You Need to Consider

  • Lynn Bates
  • 02.03.2021
  • SMS
Since the dawn of the smartphone, it's been possible to do just about anything — shop, take photos, share ideas on social media, manage work, and so much more. Today, ...
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Why You Should Consider Adding A2P Messaging to Your Marketing ...

Nearly three decades ago, the first short message service (SMS) was sent in the UK. That moment forever changed personal communication, and eventually, A2P messaging was ...
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Did You Know Emojis Boost Open Rates? 😲

  • Lynn Bates
  • 03.08.2018
  • SMS
You spend so much time crafting the perfect marketing email or push notification. It's a shame when it goes unread.
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8 Reasons to Add Mobile to Your Marketing Strategy

I explain to all my clients that if they don't have a mobile marketing strategy, it's long past time to create one. They're missing out on a huge avenue for promotion.
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Ensuring Your SMS Marketing Complies with the TCPA

Over the past several years, I've seen more marketers embrace SMS (better known to casual users as text messages). SMS is a great way to harness the power of mobile to ...
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A Quick Guide to In-App & Push Notifications

How many times have you downloaded a new app, only to forget about it a few days later, lost amidst the digital clutter on your smartphone? Let's face it, encouraging ...
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5 Effective Ways to Use Push Notifications

  • Lynn Bates
  • 24.02.2016
  • SMS
Well crafted push notifications can greatly influence mobile engagement, particularly due to their personalization and targeting features.  If used properly, push ...
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6 Tips for Sending Your First SMS Marketing Campaign

SMS marketing is one of the most successful ways of sending time-sensitive information to your customers.  Most users check their phone at least every ten minutes, and ...
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