Mobilozophy Mobile Marketing Blog

Ways SMS Marketing Benefits Your Business

The first text was sent in 1992, revolutionizing the personal and professional lives of billions of people around the globe. As of 2021, 3.8 billion people own a ...
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Using Mobile Coupons with Your Small Business

Every marketer knows the power of coupons. Coupon programs make going to businesses far more attractive for customers, and even having a coupon puts a business on a ...
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Ensuring Your SMS Marketing Complies with the TCPA

Over the past several years, I've seen more marketers embrace SMS (better known to casual users as text messages). SMS is a great way to harness the power of mobile to ...
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Mobile Marketing Strategy - Facts and Stats as to Why It's Important

In an Adobe study of 4000 marketers worldwide, 80% reported not having a mobile strategy for the next 12 months. It’s the mobile age with nearly two-thirds of Americans ...
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Is Mass Text Messaging Legal?

At a glance, marketing via text messages seems like a no-brainer. After all, most customers have their cell phone with them at all times, so there's no better way to ...
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The Do's and Don'ts of Text Message Marketing

Mobile marketing and ecommerce is a rapidly growing field. Marketers are shifting their efforts toward mobile devices using great tools such as mobile web optimization, ...
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How to Get Visitors to Opt-in to Your Text Program

A carefully executed text program is a great way to reach your customers directly and immediately. If you're offering a special promotion or any sort of time-sensitive ...
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6 Tips for Sending Your First SMS Marketing Campaign

SMS marketing is one of the most successful ways of sending time-sensitive information to your customers.  Most users check their phone at least every ten minutes, and ...
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4 SMS Marketing Myths

Most people consider their smart phone the most important thing they own.  They carry it everywhere, integrate it into their activities, and check it throughout the ...
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